(andrew)
branding creative digital
TESTIMONIAL
Now and again you come across someone who has a huge impact on your business. Andrew is that someone. Since Ibis Al Barsha started using Andrew we are now receiving a great level of creativity, a fast turn around and someone we can really work with who has become part of our team. Use him!
IBIS - Judy Holland
Director of Business Development
Ibis - Novotel Al Barsha, Dubai
Overview
A graduate of Design Management at De Montfort University, England, Andrew has over 15 years of design experience in London and the Middle East and has created various marketing and creative communications for prominent brands such as Formula 1, Hewlett Packard, Mazda (UK), Fiat (UK), Calvin Klein and PeopleSoft, to name a few.
In 2002 and 2003, Andrew was the Art Director for the branding and execution of the CBI (Confederation of British Industry) conferences including all marketing collateral, micro-sites and conference design.
Following that success, he went on to work with Hewlett Packard for their first ever consumer shows in the UK, which includes the “Small but Beautiful” road show that visited 10 cities and towns across the country.
Spy Academy was developed for the Stuff Live Exhibition in Earls Court, London where an integrated campaign was delivered. This included the stand design & build, pre-event and on-stand collateral, website development, and advertising and sponsorship collateral, among others. An interactive computer game (Spy Academy) was also developed to showcase the brand experience and tied in with a competition. This event received the “Most Effective Event” award beating competition from the likes of Epson, Vodafone, Sony and Panasonic.
In 2004, Andrew moved to Bahrain to conceptualise and implement the above-the-line and below-the-line campaigns for Bahrain International Circuit and the inaugural Formula One Grand Prix. This involved the branding and creation of the visual language for all printed collateral, for both internal and external usage, and ranged from billboard advertising to corporate and VIP brochures, F1 branding of the Bahrain International Airport, and the design of the official F1 ticket, among others.
2007 saw Andrew move to Dubai as Head of Design and Marketing for Four, working on the branding and design for clients such as Microsoft on its tactical campaigns and regional event road shows. Other prestigious clients are Azizi Investments, DTZ, and MEED magazine and conferences, among others.
